Christian Selden

The Happiness Lab / Dr. Laurie Santos · Yale University

• Build and manage cross-platform content system for Dr. Laurie Santos and The Happiness Lab, publishing daily content that brings the science of happiness to 280K+ followers.
• Translate psychology research, expert interviews, and podcast ideas into accessible social-first content for everyday audiences, helping grow Instagram +50%, YouTube +70%, and LinkedIn +470%.
• Write, design, and produce posts, videos, thumbnails, and weekly newsletters while maintaining Laurie’s expert voice and using analytics to refine content formats.

Clients: Lori Gottlieb · Catherine Price

• Own social content for Lori Gottlieb, using performance data to translate columns, podcasts, books, and therapy insights into platform-native posts that preserve her voice.
• Supported social launch for Catherine Price’s revised How to Break Up With Your Phone, creating content around technology, attention, and behavior change.

NutritionFacts.org

• Designed social posts, infographics, posters, bookmarks, YouTube thumbnails, and cards promoting evidence-based nutrition to the public, including the Evidence-Based Eating Guide and the Carrot Campaign fundraiser.

Reed College · Portland, OR

3.90 GPA · Reed Presidential Award. Thesis: A Metta-Review of the Neuroscience of Meditation.